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  • PAIN TO PROFIT$: Oishii Reinvents The Strawberry, NYU Grads Make Up Degrees, and Amazon 'hires' Nearly 1,000,000 Robots

PAIN TO PROFIT$: Oishii Reinvents The Strawberry, NYU Grads Make Up Degrees, and Amazon 'hires' Nearly 1,000,000 Robots

Plus: WaPo's Wake Up Call, The Numerical Case for Social Media, and How to Be A Creative Thinker.

$TREET $MART$
$134M Series B for Oishii 

Oishii exemplifies how technology can revolutionize traditional industries. By integrating advanced vertical farming techniques with a relentless focus on quality, Oishii has transformed strawberry farming into a high-tech, sustainable, and highly profitable venture. The success of the Omakase Berry™ highlights the potential of technology-enabled agriculture to not only improve product quality but also to build strong brands capable of attracting significant investment. As Oishii continues to innovate and expand, it serves as a model for how the convergence of tradition and technology can lead to unprecedented success in the agricultural industry.

The Intersection of Tradition and Technology

Traditionally, strawberry farming is heavily reliant on seasonality, weather conditions, and extensive land use. Oishii has disrupted this model by employing vertical farming, a method that involves growing crops in vertically stacked layers within controlled indoor environments. This technique allows for year-round production and shields the crops from external weather fluctuations, ensuring consistent quality and supply.

Omakase Berries™: The Pinnacle of Quality

At the heart of Oishii's success is the Omakase Berry™, a strawberry that epitomizes excellence. Known for its unparalleled sweetness, rich flavor, and consistent quality, the Omakase Berry™ draws inspiration from the highly prized strawberries of Japan. This premium product has quickly gained a reputation among consumers and chefs alike, elevating the standard for strawberries in the market.

Building a Brand Through Innovation

Oishii's success is not just about superior strawberries; it's also about strategic brand building. By consistently delivering a product that exceeds expectations, Oishii has cultivated a strong brand identity centered on luxury and quality. This branding effort has positioned the Omakase Berry™ as a premium product, allowing Oishii to command higher prices and attract a discerning customer base.

Attracting Investment Through Brand Power

Oishii’s innovative approach and strong brand identity have also made it an attractive target for investors. The company’s ability to consistently produce high-quality strawberries, regardless of season or external conditions, represents a significant value proposition. This reliability, combined with the premium positioning of the Omakase Berry™, has enabled Oishii to raise substantial funding to further expand its operations.

Investors are drawn to Oishii not only because of its technological advancements but also because of its proven ability to build and maintain a powerful brand. The premium pricing and strong market demand for Omakase Berries™ translate into robust financial performance, making Oishii a compelling investment opportunity.

Pain Points Podcast (full episode)
AI Will Make Crypto Popular, US Bails Japan Out, Codie Sanchez on Taxing Billionaires 

Chapters: 00:00 - Start 01:44 - Funny Clips 03:42 - AI will drive the adoption and use of crypto 09:34 - Peter Thiel: AI bad for people with math skills, great for people with verbal skills 13:51 - The Future is "Hear" 14:15 - China Surveillance Tech 18:22 - United started bailing out Japan and no one is talking about it 30:18 - Codie Sanchez For table conversation at work and at home. Helping socialists understand the numbers 38:17 - NYU Students With Crazy Degrees 43:16 - NYC Protect The Kids 49:53 - Outro

PUL$E
Amazon deploys 750,000 Robots

Amazon's integration of 750,000 robots transforms the landscape for low-skill trades, particularly in warehousing and logistics. It reminds us of the rapid change that AI will bring to every industry.

NVIDIA Launches NEW AI Chips & Breaks Moore's Law (COMPUTEX 2024 Supercut)

Moore's Law is a prediction that the number of transistors on a computer chip will roughly double every two years, while the cost increases minimally. Gordon Moore, the co-founder of Intel, first described the law in 1965 in an article about the semiconductor industry's future. The law has been a guiding principle for the electronics industry for over 65 years, leading to the development of faster, smaller, and more affordable transistors. Moore's Law has also been a driving force behind the modern digital revolution and has given startups the confidence to invest in electronics. This is under the principle that humans are building the new technology. We have recently stepped into new territory. Now, AI is the one building the new computing power.

BRAND DAMAGE
The Numerical Case for Social Media

Despite it being 2024 and we’re are accustomed to the presence of social media use in our lives, the number are quite small on people who use social media to further their business growth, career prospect, and grow their brand vs simply being consumers of content.

As a reader of this newsletter you likely know the importance of social media to help you in these areas but what we’ve seen in numerous consulting calls and conversation is a prevailing uncertainty about creating and sharing your knowledge, skills, products, processes, and systems to help in personal and professional aspirations.

What follows is a numerical (and visual) breakdown of social media usage in 2024.

It’s our hope that the information would compel you to dive further into building a community on social media of people interested and! invested in what you can do..for them.

  • 5.07 billion social media users around the world in April 2024.

  • 62.6% of the world's population is on Social Media.

  • 9 in 10 Internet users now use social media each month.

  • The global average gender split of social media users is 53.6% men and 46.4% women.

  • An average person spends 2 hours and 20 minutes per day using social media.

  • The world spends close to 12 billion hours using social platforms each day.

9 in 10 of potential people you can help and that in turn can help you in business pursuits as a customer, partner, etc are using social media for at least 2 hours a day.

Just think about that.

And you’re potentially uncertain about creating content.

Just think about that.

For the complete rundown of each major platform you can view the statusbrew breakdown here.

Xcelerated Performance
How to be a creative thinker | Carnegie Mellon University Po-Shen Loh

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